Fresh off their dramatic six-run victory over Punjab Kings in the IPL 2025 final on June 3, RCB’s long-awaited title win has not only triggered celebrations and backlash across Karnataka but also renewed commercial interest in the franchise.

Media reports, on Tuesday, suggested that Diageo Plc, the UK-based parent company of United Spirits which owns RCB, was evaluating options to monetize its IPL asset, either through a partial or full sale.

Further, Bloomberg reported that Diageo has been in early discussions with financial advisors and potential investors. The franchise, according to these reports, could be valued at up to USD 2 billion (Rs 16,800 crore approx), making it one of the most expensive teams in IPL history and standing more than double the valuation for which Gujarat Titans were acquired in 2023.